Stake F1 Team
Taking Over The Grid
In January 2024, we announced our biggest move to date: the Stake F1 Team. With this, we unveiled a brand-new identity for the team to create Formula One’s freshest and most exciting team on the Grid. Following a successful year with Alfa Romeo F1 Team Stake in 2023; that saw non-stop action both on and off the track, we have stood by our promise not just to take part, but to completely take over.
In announcing this partnership, we have become the exclusive Title Partner for the 2024 and 2025 Formula One seasons. With this, will come unique and breathtaking activities in some of the world’s most vibrant and exciting cities. In every corner of the globe, from March until November, fans on track and those watching on from home will be brought closer to the action than ever before. We will be changing the way brand partnership with elite sporting organisations is perceived around the globe, by bringing over our core values into a sport we have the upmost respect for.
What can the Stake community expect?
Our strategy for Stake F1 Team will be focused on delivering experiences that highlight our commitment and dedication to innovation, entertainment and global connectivity. We want to reinvent the concept of sponsorship with a team designed for the fans, and most importantly for the Stake community. Starting with a stunning new car at a spectacular launch ceremony, followed by the creation of unforgettable experiences at each and every Grand Prix weekend, be ready to brace yourselves as we accelerate towards an electrifying future in the Formula One.